Can Marketing Be Outsourced In A Law Firm?
With the current drive for efficiency in law firms, marketing isn’t immune to the pressures of delivering efficiency gains - and nor should it be!
Read More →With the current drive for efficiency in law firms, marketing isn’t immune to the pressures of delivering efficiency gains - and nor should it be!
Read More →Interacting with many different law firms over the years, I have often mulled over the four main types of firm I tend to come across. I have therefore outlined my thoughts below on this particular phenomena and would welcome your views based on your own experiences and perhaps even hazard a guess on what the actual percentage breakdown might be… Feel free to add your comments below.
Read More →Marketing For Solicitors or Business Development For Lawyers - which is it? If this particular topic ever arises between a group of erstwhile lawyers as to the various pros and cons of marketing and/ or business development for law firms expect to receive a multitude of answers.
Read More →When you sit down to think about how you increase the volume of work at your law firm, it doesn’t matter if you’re a magic circle firm, a high street practice or a corporate boutique, at a strategic level you will only ever win new work for your firm through one of four activities...
Read More →To some lawyers, marketing is a dirty word. It never delivers and just costs money in their eyes.
Read More →If you run a law firm or have been put in charge of your law firm's marketing efforts, where do you start? Where you start is very much dependent on the current state of marketing at your law firm and the level of importance attached to it. Is legal marketing at your law firm:
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