---
title: 7 Scary Misconceptions About Inbound Marketing
description: With Halloween upon us we thought we would take a quick look at seven of the most common misconceptions about Inbound Marketing today. Check it out | Enlighten IC a growth marketing and sales agency focused on technology and legal marketing. Get in touch to find out more | legal marketing
image: https://www.enlighten-ic.com/hubfs/Blog_Images/7%20Scary%20Misconceptions%20About%20Inbound%20Marketing%20-%20featured%20image%20lr.png
---

### [Enlighten IC](https://www.enlighten-ic.com/)

- [About](https://www.enlighten-ic.com/about-enlighten-ic)
- What We Do 
    - [Growth Strategy & Planning](https://www.enlighten-ic.com/services/strategy-development)
    - [Website Design & Development](https://www.enlighten-ic.com/services/website-design)
    - [Content Marketing & Creation](https://www.enlighten-ic.com/services/content-marketing)
    - [Demand Generation](https://www.enlighten-ic.com/services/traffic-generation)
    - [Inbound Lead Generation](https://www.enlighten-ic.com/services/inbound-lead-generation)
- Who We Do It For 
    - [Legal Marketing](https://www.enlighten-ic.com/legal-marketing-resources) 
          - [Definitive Guide To Legal Marketing](https://www.enlighten-ic.com/legal-marketing-a-definitive-guide)
          - [Getting Started With Your Law Firm Growth Strategy](https://www.enlighten-ic.com/law-firm-growth-strategy-guide)
          - [How To Design The Best Lawyer Website](https://www.enlighten-ic.com/best-lawyer-website)
          - [The Ultimate Guide To Winning New Business With Your Website](https://www.enlighten-ic.com/lp-ultimate-guide-to-winning-new-business-with-your-website)
    - [Tech Marketing](https://www.enlighten-ic.com/growth-marketing-for-tech-sector) 
          - [Growth Marketing For Tech](https://www.enlighten-ic.com/growth-marketing-for-tech-sector)
          - [The Ultimate Guide To Winning New Business With Your Website](https://www.enlighten-ic.com/lp-ultimate-guide-to-winning-new-business-with-your-website)
- [Insights](https://www.enlighten-ic.com/blog) 
    - [News & Articles](https://www.enlighten-ic.com/blog)
    - Case Studies 
          - [Legal Case Study](https://www.enlighten-ic.com/case-studies/poe-kiely-hogan-lanigan-solicitor)
    - [Marketing Resources](https://www.enlighten-ic.com/marketing-resources)
    - [HubSpot Marketplace](https://www.enlighten-ic.com/marketplace)
- [Get In Touch](https://www.enlighten-ic.com/contact-us) 
    - [Book a call](https://www.enlighten-ic.com/lp-schedule-a-call)
    - [Get in touch](https://www.enlighten-ic.com/contact-us)

[Book A Call](https://www.enlighten-ic.com/lp-schedule-a-call)

Want To Sell Better With HubSpot? [Check Out eZo eCommerce...](https://www.ezoecommerce.com)

### [Enlighten IC](https://www.enlighten-ic.com/)

- [About](https://www.enlighten-ic.com/about-enlighten-ic)
- What We Do 
    - [Growth Strategy & Planning](https://www.enlighten-ic.com/services/strategy-development)
    - [Website Design & Development](https://www.enlighten-ic.com/services/website-design)
    - [Content Marketing & Creation](https://www.enlighten-ic.com/services/content-marketing)
    - [Demand Generation](https://www.enlighten-ic.com/services/traffic-generation)
    - [Inbound Lead Generation](https://www.enlighten-ic.com/services/inbound-lead-generation)
- Who We Do It For 
    - [Legal Marketing](https://www.enlighten-ic.com/legal-marketing-resources) 
          - [Definitive Guide To Legal Marketing](https://www.enlighten-ic.com/legal-marketing-a-definitive-guide)
          - [Getting Started With Your Law Firm Growth Strategy](https://www.enlighten-ic.com/law-firm-growth-strategy-guide)
          - [How To Design The Best Lawyer Website](https://www.enlighten-ic.com/best-lawyer-website)
          - [The Ultimate Guide To Winning New Business With Your Website](https://www.enlighten-ic.com/lp-ultimate-guide-to-winning-new-business-with-your-website)
    - [Tech Marketing](https://www.enlighten-ic.com/growth-marketing-for-tech-sector) 
          - [Growth Marketing For Tech](https://www.enlighten-ic.com/growth-marketing-for-tech-sector)
          - [The Ultimate Guide To Winning New Business With Your Website](https://www.enlighten-ic.com/lp-ultimate-guide-to-winning-new-business-with-your-website)
- [Insights](https://www.enlighten-ic.com/blog) 
    - [News & Articles](https://www.enlighten-ic.com/blog)
    - Case Studies 
          - [Legal Case Study](https://www.enlighten-ic.com/case-studies/poe-kiely-hogan-lanigan-solicitor)
    - [Marketing Resources](https://www.enlighten-ic.com/marketing-resources)
    - [HubSpot Marketplace](https://www.enlighten-ic.com/marketplace)
- [Get In Touch](https://www.enlighten-ic.com/contact-us) 
    - [Book a call](https://www.enlighten-ic.com/lp-schedule-a-call)
    - [Get in touch](https://www.enlighten-ic.com/contact-us)

[Book A Call](https://www.enlighten-ic.com/lp-schedule-a-call)

- [About](https://www.enlighten-ic.com/about-enlighten-ic)
- What We Do 
    - [Growth Strategy & Planning](https://www.enlighten-ic.com/services/strategy-development)
    - [Website Design & Development](https://www.enlighten-ic.com/services/website-design)
    - [Content Marketing & Creation](https://www.enlighten-ic.com/services/content-marketing)
    - [Demand Generation](https://www.enlighten-ic.com/services/traffic-generation)
    - [Inbound Lead Generation](https://www.enlighten-ic.com/services/inbound-lead-generation)
- Who We Do It For 
    - [Legal Marketing](https://www.enlighten-ic.com/legal-marketing-resources) 
          - [Definitive Guide To Legal Marketing](https://www.enlighten-ic.com/legal-marketing-a-definitive-guide)
          - [Getting Started With Your Law Firm Growth Strategy](https://www.enlighten-ic.com/law-firm-growth-strategy-guide)
          - [How To Design The Best Lawyer Website](https://www.enlighten-ic.com/best-lawyer-website)
          - [The Ultimate Guide To Winning New Business With Your Website](https://www.enlighten-ic.com/lp-ultimate-guide-to-winning-new-business-with-your-website)
    - [Tech Marketing](https://www.enlighten-ic.com/growth-marketing-for-tech-sector) 
          - [Growth Marketing For Tech](https://www.enlighten-ic.com/growth-marketing-for-tech-sector)
          - [The Ultimate Guide To Winning New Business With Your Website](https://www.enlighten-ic.com/lp-ultimate-guide-to-winning-new-business-with-your-website)
- [Insights](https://www.enlighten-ic.com/blog) 
    - [News & Articles](https://www.enlighten-ic.com/blog)
    - Case Studies 
          - [Legal Case Study](https://www.enlighten-ic.com/case-studies/poe-kiely-hogan-lanigan-solicitor)
    - [Marketing Resources](https://www.enlighten-ic.com/marketing-resources)
    - [HubSpot Marketplace](https://www.enlighten-ic.com/marketplace)
- [Get In Touch](https://www.enlighten-ic.com/contact-us) 
    - [Book a call](https://www.enlighten-ic.com/lp-schedule-a-call)
    - [Get in touch](https://www.enlighten-ic.com/contact-us)

![7 Scary Misconceptions About Inbound Marketing - featured image lr.png](https://www.enlighten-ic.com/hubfs/Blog_Images/7%20Scary%20Misconceptions%20About%20Inbound%20Marketing%20-%20featured%20image%20lr.png?noresize)

# 7 Scary Misconceptions About Inbound Marketing

By [John Hogg](https://www.enlighten-ic.com/blog/author/john-hogg)

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### Tags:

[legal marketing](https://www.enlighten-ic.com/blog/topic/legal-marketing) [B2B Inbound Marketing](https://www.enlighten-ic.com/blog/topic/b2b-inbound-marketing)

Inbound Marketing can be a great way to Attract Visitors to your website, Convert them into Leads and then Close them as new Clients.

The problem is that far too many people are either over-promising and under-delivering or spreading doom and gloom that it just doesn't work, especially for us B2B companies.

Since it's Halloween we therefore thought it was time for a quick look at [**7 of the Scariest Misconceptions about Inbound Marketing**](https://www.enlighten-ic.com/hubfs/Infographics/Scary%20Inbound%20Marketing%20Misconceptions%20Halloween%202017.pdf) around today.

We hope you enjoy it! If you have any questions, or would like to book your FREE Assessment to understand if Inbound Marketing is a fit for your business, [please fill in our short form here](http://offers.enlighten-ic.com/lp-inbound-marketing-assessment-halloween) or simply click the Infographic below.![Scary Inbound Marketing Misconceptions Halloween 2017 lr.jpg](https://www.enlighten-ic.com/hs-fs/hubfs/Infographics/Scary%20Inbound%20Marketing%20Misconceptions%20Halloween%202017%20lr.jpg?width=896&height=4100&name=Scary%20Inbound%20Marketing%20Misconceptions%20Halloween%202017%20lr.jpg)

[Click here to Open the Infographic in a New Tab and Download.](https://www.enlighten-ic.com/hubfs/Infographics/Scary%20Inbound%20Marketing%20Misconceptions%20Halloween%202017.pdf)

[![New call-to-action](https://no-cache.hubspot.com/cta/default/1824476/da7e3f14-efd6-47ad-9cb6-bb9cd0583574.png)](https://cta-redirect.hubspot.com/cta/redirect/1824476/da7e3f14-efd6-47ad-9cb6-bb9cd0583574)

![John Hogg Enlighten IC](https://www.enlighten-ic.com/hubfs/Pics+Sigs/john-hogg-enlighten-ic.jpg)

## John Hogg

John is managing director of Enlighten IC and has been involved in legal marketing and technology marketing for over 25 years. He is passionate about how an inbound approach to marketing can help firms to drive leads and grow their business.

[Get In Touch](https://www.enlighten-ic.com/lp-schedule-a-call)

[![New call-to-action](https://no-cache.hubspot.com/cta/default/1824476/cd22d206-f031-4a8d-9080-9aa81bed014b.png)](https://cta-redirect.hubspot.com/cta/redirect/1824476/cd22d206-f031-4a8d-9080-9aa81bed014b)

[![New call-to-action](https://no-cache.hubspot.com/cta/default/1824476/4e663313-728a-4f6f-ba68-574ba060b41e.png)](https://cta-redirect.hubspot.com/cta/redirect/1824476/4e663313-728a-4f6f-ba68-574ba060b41e)

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- [Growth Marketing For Tech](https://www.enlighten-ic.com/growth-marketing-for-tech-sector)
- [The Ultimate Guide To Winning New Business With Your Website](https://www.enlighten-ic.com/lp-ultimate-guide-to-winning-new-business-with-your-website)

### Legal Marketing

- [Definitive Guide To Legal Marketing](https://www.enlighten-ic.com/legal-marketing-a-definitive-guide)
- [Your Law Firm Growth Strategy](https://www.enlighten-ic.com/law-firm-growth-strategy-guide)
- [How To Win Clients From Your Website](https://www.enlighten-ic.com/law-firm-website-grow-your-business)
- [The Ultimate Guide To Winning New Business With Your Website](https://www.enlighten-ic.com/lp-ultimate-guide-to-winning-new-business-with-your-website)
- [Strategic Roadmap For Growth](https://www.enlighten-ic.com/lp-strategic-roadmap-for-growth)

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