Just Published: The Definitive Guide To Legal Marketing

By John Hogg


legal marketing law firm website

We are very pleased to announce that just in time for this week's LegalEx conference in London, we have published "The Definitive Guide To Legal Marketing".

Marketing a law firm isn't easy. We've been there and we know the many and varied challenges you face as you try to build a successful strategy to grow your law firm.

With this in mind we decided it was high time we committed our knowledge to paper and write a plain English guide to talk you through each of the marketing activities we know to work and have used in-house as the marketing director of large law firms or when consulting with law firm clients to help get their legal marketing on track.

Download the guide and learn plenty of useful tips you can use straight away to grow your firm. Topics covered in the Guide include:

  • Why Do Lawyers Need Marketing?

  • How Do You Want Your Law Firm Positioned In The Market?

  • Who Is The Target Audience Of Your Legal Practice?

  • The Importance of a Strong Baseline & thorough Analytics

  • Why You Need A Marketing Plan for Your Law Firm

  • Marketing A Law Firm In The Real World

  • Online Marketing And How Inbound Marketing Can Deliver Results For Law Firms

So what are you waiting for? Download your FREE copy today!

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John Hogg Enlighten IC

John Hogg

John is managing director of Enlighten IC and has been involved in legal marketing and technology marketing for over 25 years. He is passionate about how an inbound approach to marketing can help firms to drive leads and grow their business.

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